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Metrics and Analyzing Data

Message from Xinlin

Thank you for joining us to learn more about product analytics! I hope it will be a helpful session for us to re-think how users experience our products, and get us to be more curious about data!

Pre-Session Materials

Reading of 2 articles

  1. Aha moment: https://mixpanel.com/blog/getting-to-the-aha-moment-fast/
  2. Habit moment: https://mixpanel.com/content/guide-to-product-analytics/chapter_3/

Session Materials

JPC x Mixpanel Product Metrics Hands-on Workshop (1).pdf

Japan Product Camp - Workshop Slides (2).pdf

Interactive Workshop

Analytics Strategy - Mixpanel Docs

Post-Session Materials

Metrics that matter to Tata Sky: KPIs - Mixpanel

Metrics that matter to AdStage - Mixpanel

Metrics that matter to Seelk - Mixpanel

Metrics that matter to ZipRecruiter - Mixpanel

Hinge's 'good churn' reveals unlikely lessons for startup growth

Ask an Expert: Tanmay Goel on understanding user behaviour to encourage sustainability - Mixpanel