An epic battle between the growth PM, the revenue PM and legal PM at The Weather Channel 😆

Growth PM - Pushing the user to download the mobile app, or create an account
Revenue PM - Showing ads on the site
Legal PM - Showing the cookie banner

Maybe the respective PMs also all closed the popups, so they don’t experience the first-time user’s journey anymore. Maybe these issues are not urgent for them. Could be many things.

But to be honest, these kinds of issues happen quite often and I have faced this too, all these elements are justified if isolated.

Legal requirements are often mandatory and there is not much you can do from a UX perspective to solve this.

Most sites would like you to download the app or create an account, this gives the user more features and smoother UX, and gives the company access to more data as well as real estate in your notifications/inbox.

Ads, well you gotta earn money somehow to fund all the other things haha.

These issues can be solved however, if there is a clear vision and end goal of what the experience for the end user should look like. And a north star metric to prioritize what is most important for product success.

Additionally someone should be owning the onboarding or home screen experience.

I did check their site, and it seems they have changed the UX, so maybe this is an old screenshot 🤔

How would you solve this kind of communication/product gap in your team? 👀

ref: https://lnkd.in/gXqtjBjK

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